Today, we are thrilled to announce the next generation of the Lily AI product attribute platform is now available!
With the launch of the Lily app, retailers and brands now have end-to-end control over their product attribute management and workflows. Upon logging in, users can seamlessly ingest products from their merchandise catalog, process them through the Lily AI for enrichment, and propagate the updated product data across their online touchpoints for enhanced discovery, increased return-on-ad-spend (ROAS), and improved organic search performance.
Thanks to the Lily app’s suite of integrations, importing and exporting optimized product data has never been easier. Users can connect to their Google Merchant Center account, their PIM (Product Information Management), or their eCommerce search platform through one of Lily’s no-code connectors. From there, the user is empowered to decide which products to enrich, and supported with a comprehensive reporting suite to analyze their data enrichment activities.
Specifically, to empower both marketers and merchants, the Lily app supports:
- Agnostic catalog ingestion via API or flat file;
- Fully automated product attribution;
- On-demand activation of Lily AI product attributes in: Shopify, Google Merchant Center, Algolia, Bloomreach & more;
- Automatic retrieval and enrichment of new products from destination systems and return synchronization for timely activation;
- A/B testing and impact measurement across Google’s surfaces.
Want to see the platform in action? Connect with the Lily team in Chicago at Shoptalk Fall, booth #J44. You can book a meeting at Shoptalk or schedule a demo to chat today!
