Even the most powerful retail e-commerce site search provider is only as powerful as the data that is fed into it. Here’s the case for “both” as opposed to “either/or”.

What if retailers could increase their full-margin sales by making informed, customer-centric predictions about what shoppers are likely to buy in the coming months? It all starts with understanding why – not what they’re buying.

Without a product taxonomy that describes products in the language that shoppers actually use, retailers start a cascading series of problems right at item set-up.

How can retailers ensure a consistent and seamless search experience? By addressing thin and inconsistent product details – and ensuring that shoppers find what they’re looking for.

A retailer’s stack is only as powerful as the enriched product data that gets fed into it. Learn more about product data enrichment, and why connecting shoppers with what they’re really looking for is key.

Learn how customer-centric product attributes can help reduce mountains of unsold inventory in the warehouse, reduce assortment complexity and use data analytics to identify the most profitable SKUs.