Lily AI is honored to be selected as a finalist in the 2024 Modern Retail Awards for the third year in a row. This year, Lily is featured in a hot new category: Best Use of AI!
For the 2024 Modern Retail Awards, the finalists that were selected demonstrated that they emphasized authenticity and relatability through educational and experiential marketing and other community-centric initiatives. Compelling storytelling and strategic expansions into new product offerings also allowed brands and retailers to better connect with customers, leverage existing loyalty, and drive growth.
The finalists represent both the innovative brands and retailers and their technology partners who are elevating the business of retail and redefining what it means to be a modern retailer. It is absolutely an honor to be included this year among so many brands and retailers that inspire us every day, including Tapestry, Away, Bloom Nutrition, Poshmark, H&M, HUGO BOSS, Stitch Fix, UNTUCKit, E.L.F. BEAUTY, Carhartt and more that made this year’s ultra-competitive list!
In past years, Lily has been selected as a Best Back-end E-commerce Technology 2022 winner and 2023 finalist. This year’s inclusion in the new Best Use of AI category highlights Lily AI’s new “front-end” and “upper funnel” Google Ads capabilities that are driving higher ROAS and more sales for search, digital, and performance marketers.