The Search for Smarter Shopping Continues: New Consumer Shopping Research Unveils Product Content Gaps

Hot on the heels of the 2024 holiday shopping season, we wanted to gauge how consumers felt about their online shopping experiences. The results included a few surprises.

After the 2024 holiday season, Lily AI wanted to know – has AI made shopping better? So as an AI company with proprietary data, we sought out to gather the best data we could find to answer our question. The result was a consumer survey in January 2025 of over 2,000 shoppers in the U.S.

We are excited to share with the world the highlights and full findings from that consumer shopping survey.

Check out the infographic below for a quick summary.

You can also find the full report available for download!

The Search for Smarter Shopping: The Power of Product Content

See the hot new findings from a consumer shopping survey conducted by Lily AI in January 2025, conducted on the heels of the 2024 holiday shopping season, to assess consumer sentiment and preferences towards online search and discovery.
Download the Full Report